50 MILLION SMARTPHONES TO EMBED DISCRETIX TECHNOLOGY

1 January, 1900

According to Globes newswire, Discretix Technologies Ltd, a leading global provider of field proven content protection solutions is predicting smartphone manufacturers: Samsung, Motorola Mobility, LG, Panasonic and Sharp will sell 50 million smartphones with its embedded technology.

Samsung’s new smartphone, the Galaxy S3, has embedded security technology made by the company. Discretix develops DRM flash memory processors which are embedded in the memory.

For the Galaxy S3, the company provides encrypted access for high definition video and TV broadcasting applications. The security solution can support video, movies and premium TV content, which require protection. The company’s WiFi Display technology also gives the Galaxy S3 the ability to securely stream content via wireless to a TV screen. The solution uses Trust Zone ARM security technology.

“Discretix believes that the new smartphones are becoming increasingly important in users’ daily lives, and they will quickly become the main way video and TV services are consumed,” says Discretix CEO Coby Sella.

In April Discretix signed an agreement with Taiwan’s HTC Corporation to embed its technology in its new flagship handset, One. The company''s headquarters is in Kfar Netter, Israel and has offices in Japan, South Korea and Taiwan.

Jewish Times Asia - July / August 2012